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Say “I Do!” to the first-ever Lulus Spring 2025 Wedding ceremony Development Report! Consider this as an inside take a look at what’s scorching and what’s not in wedding ceremony style.

It’s official: The times of cookie-cutter wedding ceremony style are over. In 2025, wedding ceremony wardrobes are greater, bolder, and extra expressive than ever. Extra brides are selecting elegant slip clothes, bridesmaids are mixing and matching like by no means earlier than, and visitors are making severe statements with daring silhouettes and sudden colours.*

“Brides are planning full wedding ceremony wardrobes, from the engagement social gathering to the honeymoon, and visitors are treating weddings as their very own private runway. ”

Store the Look: (related) Isloda Ivory One-Shoulder Backless Sash Mini Gown

“Weddings are now not about only one gown—they’re about a whole style expertise,” mentioned Laura Deady Holt, Chief Merchandising Officer, Lulus. “Brides are planning full wedding ceremony wardrobes, from the engagement social gathering to the honeymoon, and visitors are treating weddings as their very own private runway. We’re seeing extra persona, extra confidence, and extra individuality than ever earlier than.”

Forward, Lulus’ Spring 2025 Wedding ceremony Development Report reveals what’s in, what’s out, and what you want to learn about this yr’s largest wedding ceremony style moments.

Contained in the Development Report: The Style Each Wedding ceremony Attendee Will Be Carrying This 12 months

Bridal Tendencies: Sheer and Easy

Store the Look: Swish Perfection White Satin Ruffled Strapless Midi Gown

Fashionable brides are rewriting the rulebook, exuding confidence by displaying pores and skin, and breaking custom with lighter materials, fluid silhouettes, and subtly revealing particulars. As they embrace sheer, ethereal supplies, we’re seeing brides shift towards light-weight, romantic designs and glossy silhouettes for a recent tackle bridal magnificence.

Lace stays a basic alternative whereas tulle (+138%) and mesh (+52%) are seeing a big rise as brides embrace lighter, ethereal materials.
Slip clothes (+107%) are main the way in which, and cowl (+251%), sq. (+81%), and sweetheart (+37%) necklines are proving that understated magnificence is in.
Searches for “wedding ceremony gown” on Lulus.com have jumped 258%, highlighting that brides are turning to Lulus for his or her dream robe.

Bridesmaid Tendencies: Romantic, Mismatched, & Playful

Store the Look: Nadra Gentle Blue Satin Jacquard One-Shoulder Maxi Gown, Torri White Satin Off-the-Shoulder Maxi Gown, Gemmi Gentle Blue Satin Jacquard Drop Waist Maxi Gown, Prigette Gentle Blue Jacquard Tiered Maxi Gown

Gone are the times of the entire bridal crew carrying the identical gown. Bridesmaids are ditching uniformity in favor of mix-and-match types, buying and selling the standard copy-paste search for distinctive materials, ultra-feminine silhouettes, and mushy female hues. The consequence: A bridal social gathering aesthetic that has extra private fashion and individuality however maintains a cohesive look.

Tiered clothes are up 110%—as a result of motion and texture matter.
Pastel hues dominate, with sage inexperienced (+89%) and purple (+53%) main the cost for contemporary bridal events.
Bridesmaids are baring extra pores and skin, with strapless (+96%) and sweetheart necklines (+100%) on the rise.
Searches for “bridesmaid gown” on Lulus.com have surged 250%, and gross sales in Lulus’ Bridesmaid Attire Below $100 class are up 45%–as a result of affordability continues to be a high precedence.

Wedding ceremony Visitor Tendencies: Excessive Style Meets Excessive Drama

Store the Look: Beautiful Popularity Lime Inexperienced Strapless Ruched Midi Gown
, Vibrant Babe Blue Multi Floral Cutout Drawstring Midi Gown
, Jaylah Lavender Multi Strapless Mesh Strapless Midi Gown

“I used to be amazed by the standard and really feel…Felt like royalty all evening!”

Visitors are treating weddings as red-carpet moments—and the numbers show it.

Black maxis with very naked open backs are stealing the present. Lulus’ Love In Your Eyes Black Knotted Mermaid Maxi Gown alone skilled a rare spike in reputation, with assessment commentary equivalent to, “Having the ability to enter my stats, and trusting the sizing has labored in my favor. I seemed fabulous! The standard of cloth, the workmanship, the gown was beautiful, the worth unbelievable!!!!”
The Beautiful Refinement Black Backless Maxi Gown additionally rapidly turned a standout favourite, with demand hovering shortly after launch. Buyer Lauren C. says, “Don’t hesitate! I liked this gown in so some ways. I used to be amazed by the standard and really feel…Felt like royalty all evening!”

Store the Look: Glowing Surprise Blue Floral Sequin Strapless Maxi Gown

Florals are flourishing. Lulus’ Lovely Soul Burgundy Floral Twist-Entrance Maxi Gown has seen an unprecedented surge in demand, with buyer Emily W. calling it, “The Finest Wedding ceremony Visitor Gown!”
Mock neck silhouettes are making a comeback (+74%), and strapless types are including a contact of sophistication to visitor appears to be like.
TikTok and Instagram have made wedding ceremony visitor style a second, with hundreds of thousands of views underneath trending hashtags like #WeddingGuestLook.

Store the Look: (related) Refined Choice White Sleeveless Backless Mini Gown

Weddings Are Now Multi-Occasion Style Experiences

Brides aren’t simply searching for their ceremony gown—they’re curating total wardrobes for each occasion main as much as the large day and even by means of the honeymoon.

Engagement Events: Column silhouettes (+43%) and sq. necklines (+28%) dominate.
Bridal Showers: Lace is down 70%, whereas satin and A-line robes take heart stage.

Store the Look: Emele White Textured Tiered Mini Gown

Bachelorette Events: Searches for “white mini gown” jumped 37%, proving quick, flirty types are essential.
Rehearsal Dinners & Receptions: Strapless types and sq. necklines are gaining traction.
Honeymoons: Sweater knit clothes, column, and tiered types are trending upward.

What’s Driving These Tendencies? Social Media, Tradition & Affordability

Store the Look: (related) Loving Mentality White Tulle Beaded Strapless Midi Gown, Cascading Romance White Tulle Veil Scarf

The Attainable Luxurious Mindset: Brides and bridesmaids at present know they don’t need to sacrifice high quality and worth to attain high-end fashion. Extra are getting into fashion-forward wedding ceremony appears to be like at costs that don’t break the bridal price range, making Lulus their go-to for effortlessly stylish, thoughtfully designed items–and proving luxurious might be each dreamy and doable.
Movie star Affect: Hailey Bieber’s corset-style tulle and lace gown aesthetic continues to be shaping bridal traits, whereas Alex Cooper’s structured silhouettes and assertion equipment are influencing fashionable brides.
TikTok’s Wedding ceremony Takeover: From mismatched bridesmaids to viral wedding ceremony visitor gown hauls, social media is reshaping how folks store for wedding ceremony apparel.

What’s Subsequent: The Way forward for Wedding ceremony Style

Store the Look: Arabella White Jacquard Basque Waist Maxi Gown

Customizable Bridal Seems to be: Removable sleeves, mix-and-match separates, and convertible clothes are gaining traction as brides search for methods to precise their distinctive fashion and change up their look from ceremony to reception.
Assertion Equipment: Gloves, capes, scarves, and daring veils are making a comeback.

Store the Look: (related) Energetic Sweetheart White Embroidered Lace-Up Mini Gown, Chapel Appeal White Embroidered Layered Veil, Exuberant Magnificence Gentle Mint Jacquard Drop Waist Mini Gown

Vacation spot Wedding ceremony Kinds: Light-weight, travel-friendly robes have gotten essential for jet-set brides.
Unique Capsule Assortment with Elliatt: In April, Lulus will launch an unique, limited-edition wedding ceremony and occasion put on assortment in collaboration with Australian model Elliatt. Mixing Lulus’ accessible luxurious with Elliatt’s signature fashionable sophistication, this capsule of elevated, fashion-forward items is ideal for weddings and particular events.

Lulus’ Prime Three Bridal Look Predictions in 2025

Store the Look: Carlynda Sage Brush Tiered Bustier Maxi Gown, Arabella White Jacquard Basque Waist Maxi Gown, Admirable Magnificence Sage Inexperienced Pleated Bustier Maxi Gown, Sweeney Sage Brush Sleeveless Maxi Gown

Brides in 2025 are embracing structured silhouettes, corsetry, and sheer particulars for a contemporary, elegant, and sultry bridal look.

Basque Elongated Waists: The drop-waist pattern is making a comeback, accentuating the waistline with a flattering “V” or refined “U” form. Key materials embrace lace, woven satin, and taffeta. Trending appears to be like embrace:
- Bria White Basque Waist Maxi Gown, a mode buyer Danielle W. described as “Beautiful, appears to be like excessive finish! I really like this gown and should not even go to a bridal store to strive any on. For loving it as a lot as I do and at THIS value level, I’m afraid I can’t beat it.”
- Beloved Promise White Lace Mermaid Maxi Gown, which buyer Karen P. described as, “A Beautiful Gown That Made Me Really feel Wonderful! I completely liked my wedding ceremony gown! It match completely and made me really feel beautiful on my big day.”

“such nice high quality for the worth. It seemed stylish and hugged all the suitable locations.”

Corset and Bustier Bodices: Boning particulars create a snatched, structured look with a romantic edge. Seems to be are sometimes paired with Basque waists for additional definition. Key materials embrace lace, satin, tulle and applique. Trending appears to be like embrace:
- Valeria White Lace Strapless Bustier Maxi Gown
- Ethereal Magnificence Embroidered Lace-Up Maxi Gown, which buyer Stephanie C. described as “completely lovely and price each penny and extra.”
Sheerness: Sheer straps, bodices, and skirts add a fragile but sultry contact, with lace, tulle and mesh main the pattern. Trending Seems to be embrace:
- Superb Luxurious Sheer Tulle Embroidered Maxi Gown, a mode of which buyer Gabriela G. mentioned “I completely liked this gown and felt like a princess in it. The small print have been beautiful and the gown felt like good high quality.”
- Fantastically Beloved Mesh Off-the-Shoulder Maxi Gown, described by buyer Jessica W. as “such nice high quality for the worth. It seemed stylish and hugged all the suitable locations…I’ll 100% order from right here once more ought to I want any sort of formal gown sooner or later.”

Style Begins at Lulus

Store the Look: Pristine Glow Magenta Pink Ruffled Tie-Again Maxi Gown, Prime Poise Pink Multi Summary Satin Halter Maxi Gown

From sultry bridal robes to playful bridesmaid appears to be like and statement-making visitor clothes, 2025 is the yr of daring, expressive wedding ceremony style—and Lulus is main the cost.

With actual shopper knowledge, social media momentum, and a pulse on what’s subsequent, Lulus continues to be the go-to vacation spot for fashionable, high quality wedding ceremony apparel at an accessible value. As weddings evolve into multi-event style moments, one factor is evident: the marriage wardrobe revolution is right here.

*Report compiled from shopper demand, gross sales traits, and on-site search habits from 1/3/24 to three/1/24 in comparison with 1/1/25 to 2/28/25 on Lulus.com. Extra insights have been gathered from Lulus’ buyer evaluations.